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Critical Timing for Volunteering and the Internet

More people want to volunteer today than ever before. As practitioners, we recognize that it’s important to not just make volunteer opportunities more accessible but to also make them more personalized.

While some of us have yet to adopt a web-based approach to recruiting and working with volunteers, the conversation has already advanced to using more effective mobile apps. These apps offer more relevant opportunities to individual volunteers and also help automate check-in, background checking, and dynamic reporting processes. Today’s app developers aim beyond visual interfaces to target voice detection and artificial intelligence capabilities – such as those supported by Apple’s Siri, Amazon’s Alexa and Samsung's Bixby – to predictively deliver personalized content and experiences to us. Such advances have real implications for volunteer engagement, too.

In the past, the volunteer community has often been burned by online volunteer opportunity registries and other volunteerism-related website providers who over-promise and under-deliver. But improved electronic tools now offer growing opportunities for us to engage more volunteers and retain them. In this e-Volunteerism feature, Sam Fankuchen, the founder of Golden, a top-ranked mobile app for volunteers, shares his expertise on electronic access that impacts volunteers. Fankuchen clearly challenges us to broaden our vision when he asks: Are we ready to position our volunteer opportunity listings so that every volunteer on every device in every community can find them? 

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GO LIVE! How to Embrace Live-Streaming Video Platforms for Volunteer Programs

Free, live-streaming video platforms like Facebook Live, Twitter’s Periscope, and YouTube Live allow users of smartphones or tablets to live stream something they are viewing in person so that people off-site can view and share in it, too, in real-time – events, speeches, announcements, celebrations, and more.

The keyword here is live. Viewers watch the video at the same time it’s being filmed. While videos are recorded on Facebook and available after the live event (just like on YouTube), the draw for Facebook viewers is that they can view the event as it is happening, in real time. As with other Facebook posts, they can even join in by commenting.

Could Facebook Live and other live-streaming video platforms be used to celebrate volunteers? Welcome new volunteers? Educate and train volunteers? Recruit new volunteers? “Sure!” argues Jayne Cravens, an internationally-recognized volunteer management researcher, consultant, and trainer. In this e-Volunteerism feature, Cravens outlines some captivating ideas for how to embrace live-streaming video platforms to benefit volunteer engagement, noting that you can even “plan out” your video ahead of time. “It doesn’t have to be entirely spontaneous,” writes Cravens. “It just needs to feel that way.” 

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TimeBank Members Form Community by Providing and Receiving Services

In this Voices, Kerry Martin explores the evolution and significance of TimeBanking, a concept that operates on a very core principle: For every hour of service that members provide to one another, they earn an hour that’s redeemable for another service for them.

Through stories from and about TimeBanking members, Martin reviews the nuts and bolts of this growing movement. He explains how TimeBanking has expanded to 40 countries, why individuals and organizations are included, and its growing symbolism as the “core of community.” As Martin writes, “TimeBank members open their hearts to not only help one another but also be helped by one another.”

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When Management Gets in the Way

Surveys have long raised questions about volunteer management practices. The problem with surveys, argues nonprofit management and leadership professor Mark A. Hager, is that “we can’t reliably know what’s really responsible for some trend or relationships we see in pairs of variables.”

In this quarter’s Research to Practice, Hager looks at a study involving disaster response volunteering with the American Red Cross. In this study, the authors actually ask dedicated volunteers about their satisfactions and dissatisfactions, and talk about them. Hager notes that “hearing real volunteers talk about their experiences can go a lot further in filling in some of the blanks left by survey research.”

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“One of These Things Is Not Like the Other”: Differentiating Between Boards, Councils, Committees, and Advisory Groups

Culp, Edwards, Jordan

With apologies to Sesame Street and its well-known song lyrics, “One of these things (is not like the others)” applies to the world of volunteer management, too. Consider organizational constructs like boards, councils, committees, and advisory groups. When it comes to your organization or specific project, which is most appropriate? How do you differentiate one from the next? How can volunteer administrators most effectively involve and activate members of these groups?

In this e-Volunteerism feature, academics and volunteer organizational experts Ken Culp, Harriett Edwards, and Jenny W. Jordan help answer these questions while working to clarify the many diverse angles to this topic.  

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Lessons from a Lifetime of Training: An Interview with Betty Stallings

We're all trying to up our training game and learn best practices from those with demonstrated experience and excellence as trainers. Who better to learn from than e-Volunteerism’s very own Betty Stallings? The journal’s first editor of the Training Designs section, Stallings is a respected thought leader in volunteer engagement and training throughout the country and abroad.

As Stallings comes to the end of her training career, Erin Spink, the current Training Designs editor, interviewed Stallings and asked her to share not only her best training ideas but also additional tips, tricks, and recommendations to help today’s trainers grow in skills and knowledge. Stallings summarizes lessons from a lifetime of training experiences during her career as an international trainer, consultant, author, and keynote speaker who specialized in volunteerism, nonprofit fundraising, board development, and leadership. This opportunity to hear from one of the profession’s most revered trainers is not to be missed.

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The Potential of Remote and Virtual Volunteers in a Changing Nonprofit Landscape

Virtual and remote activities are becoming more prevalent in the landscape of volunteer opportunities. However, most of the information or resources for volunteer managers continue to focus mainly on volunteering done on-site, alongside paid staff.  

In this feature article, author Michele Wiesner describes the highly successful volunteer program at Hire Heroes USA, where 85% of volunteer hours are dedicated to remote opportunities. As volunteer program director of Hire Heroes USA, Wiesner is an authority in how to engage with volunteers who never come into face-to-face contact with staff. Here, she shares lessons learned in working with remote and virtual volunteers, describes the relationship between the two, and explains how volunteer managers can think about engaging volunteers in new ways. The potential of remote and virtual volunteers, Wiesner notes, “is limitless.” 

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Resources for the Boards of All-Volunteer Organizations

Good governance is the foundation of all successful nonprofit and membership organizations, and much has been written to help boards of directors do their work well. But most of the literature and available training about how to develop an effective volunteer board focuses only on groups large enough to have paid staff who handle day-to-day responsibilities. What about the thousands of all-volunteer organizations (AVOs), where the board is in charge of everything and paid employees are rare if nonexistent?

AVOs depend entirely on volunteers to be workers and board members. These leadership volunteers must ensure that by-laws are followed, money is well managed, and legal requirements are met—and also have to plan projects and motivate their many members! One familiar AVO category is friends groups—also known as auxiliaries, depending on the setting—that support hospitals, libraries, museums, parks, and cultural heritage institutions. And though these friends groups serve different institutions, many face the same struggles as they deal with organization management and leadership needed to guide and govern their associations.

This edition of Along the Web focuses on resources to help AVO board members deal with the fundamental issues facing AVO boards. While a few of these resources were developed for specific groups, such as libraries or museums, most deal with challenges that impact all AVOs, and can be useful regardless of your organization’s focus. 

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