Sean Kelly is the Director of Fundraising at Sparks, the UK’s leading pediatric medical research charity. Kelly is also one of the UK’s leading experts on celebrity volunteer engagement and has published a number of articles about the topic, based primarily on what many consider his 2012 groundbreaking study exploring celebrity volunteer motivations. Kelly has an MSc in Charity Resource Management and is a certified member of the Institute of Fundraising and the Association of Charity Independent Examiners.